Doing at least $1m per year?
Right now, you're likely in one of two camps.
Either you're doing great and things are humming along nicely, or you've hit a ceiling and don't know how to break through it.
It honestly doesn’t matter which camp you're in right now.
Because if you're reading this, I know one thing about you…
There's a fire burning inside you that KNOWS you haven't even scratched the surface of what's possible.
You see others playing at a level you know you're capable of. You feel the gap between where you are and where you could be. And it's not about ego or comparison.
It's about knowing you’re capable of SO much more.
AND YOU’RE RIGHT.

Because whether you realize it or not, you’re stepping over piles of profit every single day.
In fact, I can tell you with absolute certainty that most businesses could and should be 50% - 500% more profitable than they are right now.
Not through working harder. Not through getting more customers. But by learning how to manipulate the 5 levers that actually create profit in any business.

The same levers that:
Can help you double profit without adding a single new customer…
Can help you step back while others stay trapped in operations…
Can help you remove some of the biggest struggles most entrepreneurs face, like cash flow, low margins, and increasing competition…
Most entrepreneurs don't even know what they are. Those who do rarely master them. They're too focused on surface-level metrics while the real profit drivers stay hidden.
But you're different. You already know there's another level you haven’t tapped into. And that gap between where you are now and where you want to be is driving you insane.
And if you're already doing 7 or 8-figures...
I want to show you exactly where your hidden profit is and how to capture it.
And that’s why…
Profit Day is you and me…
Spending one (or two) full, intense days together…
Tearing apart every assumption you have about how your business makes money, so you can make more of it.
This isn't consulting…
This isn't coaching...
This is forensic profit analysis at the highest level.
Most "experts" look at your business through one lens. The funnel guy sees funnel problems. The ops person sees ops problems. The ads guy sees ad problems.
They're not wrong. They're just incomplete.
I look at your business as one big economic engine - because that’s exactly what it is. Every dollar that flows in. Every dollar that flows out. Every point where profit gets created, destroyed, or missed entirely.
Like a supplement company who saved $300k/year from one single suggestion I gave them…
Or the coaching company who I showed how to add $800k/year profit by changing the way they structured their live events...
Or the information company who I showed how to add about $900k/year in just a few months...
Or the automated profit center campaigns I’ve built getting 600-700% ROIs…
Or the other dozens of ways I’ve helped clients skyrocket their profit without spending a single extra dollar on ad spend (and also by increasing ad spend)...
Disclaimer: Results are not typical, because most people do nothing and expect magic. Your results will depend on what you do, not what you read. All business involves risk.

The point isn’t the specific wins. It’s that every business has these types of opportunities hiding in plain sight - IF you know where to look.
And after generating nearly $200M in revenue for myself and clients, building 5 different 8-figure offers, leading 100+ person teams, among countless others…
I know EXACTLY where to look to find these types of hidden profit opportunities.
Which is why by the end of the day, you'll see your business completely differently.
More importantly, you'll walk away knowing exactly what to fix, why, and in what order, for maximum impact.
Look, I could give you a list of 47 things we might cover. Pricing. Funnels. Operations. Team structure. Financial engineering. Blah blah blah.
But that's not how this works.
I don't come in with a pre-built playbook. I come in like a profit detective and figure out exactly what YOUR business needs are.
Before we even meet, I'll review your numbers, your offers, your challenges, and everything else needed to start identifying patterns.

By the time we sit down together, I already know where the bodies are buried. I’ll already identify at least a few major leaks and profit opportunities. And I’ll have already formulated my initial hypothesis.
That means our day together focuses on one thing…
How to make you the most profit in the shortest time possible.
That’s why the day is divided into diagnosing the main problems, discussing potential solutions, and then building out the execution plan.
By the end of the day, you’ll have:
We take all the moving pieces of your business and turn them into a predictable, repeatable, scalable profit model.
Instead of guessing where growth or profit will come from, you’ll know exactly how to structure offers, pricing, and economics so they're aligned with your future goals for the business.


The fastest way to grow a business is to find the main thing holding it back and fix that first.
During the day, we identify the top one to three constraints that are bottlenecking your profit so your time, energy, and resources are aimed at the highest-leverage work instead of being spread across everything.
During Profit Day, we uncover hidden profit centers that are fast to implement and increase how much each customer is worth, often without more traffic, team, or complexity.
These are high-leverage changes that boost revenue and margin by restructuring profit inside your existing business, not by working harder.

Ideas are useless without follow-through. This is where everything turns into action.
You leave with a clear, sequenced plan for the next 30, 60, and 90 days, built around the highest-leverage moves so your time and energy go toward what actually drives profit.
Almost every business doing $1M+ is sitting on at least $100K in hidden profit.
Usually much more.
At $1M revenue, just 10% in efficiency gains = $100K per year.
At $5M, that same 10% = $500k per year.
At $10M, you're looking at $1M per year.
That’s money you’re stepping over every single day. Even at the lowest amount ($100k per year) you're throwing $274 in the trash every time you drink your morning cup of coffee.

That's $8,200 per month wasted by nothing but indecision.
And again, that’s the MINIMUM of $1M and 10% saved.
10% is very conservative. Most businesses I analyze are leaving 30% or more on the table.
The point is this…
The investment for Profit Day is a fraction of the additional profit it will generate for you.
ALWAYS.
Not because I'm guessing. Because the math is predictable.
Which is why I can guarantee it…
The entire purpose of Profit Day is to make you the most profit possible in the least amount of time. That dollar amount will, of course, vary wildly based on how efficient your business currently is, the size of it, and many other factors.
But in the absolute worst case scenario…
I guarantee I'll identify AT LEAST $100K in specific, actionable profit opportunities.
Not "maybe, could possibly, if the stars align perfectly" opportunities. Real opportunities. With math attached. That you can implement immediately.
At the end of our day together, I’ll show you everything we uncovered in a spreadsheet so you can see the conservatively estimated increase in profit you should see from each change we do.
If you don’t think the changes we discuss will add AT LEAST $100k to your bottom line, I’ll refund your money on the spot.
I've never had to issue this refund yet. Not just because people don't ask for one, but for me, finding $100K in a 7-figure business is like finding water in the ocean.
It's always there. You just need to know where to look.
If that sounds fair enough…
There are a few options we have in terms of where we’ll meet:
We do it over Zoom. This is split into two 4-hour sessions because 8 straight hours on video is nothing short of torture. This can also be split into 3 or 4 sessions, if needed.
You fly to me in Virginia Beach. You cover your airfare/hotel. I’ll cover food/drinks during our day together.
I'll fly to your city and we'll work from your office or hotel. You cover my travel expenses and additional service fees. I'll still cover our food/drinks for the day.
Pretty simple and we can figure out those details when we chat to see what works best.
So if that sounds interesting to you…
Let me be clear about a few things before you fill out the form below:
It’s first-come, first-served. So if you’re interested, I highly recommend filling out the form right now to see what availability I have.
If I can't find you at least $100K in profit opportunities, I don't want your money. So I need to be certain your business has the right fundamentals before we work together.
Think of it as a mutual qualification call. If either of us isn't feeling it, we either figure out a different way to work together, or shake hands and move on.
The fact is, you’re either sitting on $100K+ in hidden profit or you're not.
Based on nearly 20 years of doing this, if you're already doing 7-figures, you are.
The only question is whether you're ready to go get it.
If you think you might be, fill out the form below. Be detailed. Be honest. The more I know, the better I can determine if this makes sense.
But only fill it out if you're ready to move fast. I don't do the "I’ll think about it for 3 months" clients.
So if you’re ready, just fill out the form below. Remember, every DAY you wait is costing you hundreds or even thousands of dollars in unrealized profit. If you’d like to stop that bleeding, just fill out the form below to see if you qualify.
NOTE: If I’m currently fully booked, I’ll let you know and add you to a waiting list. Whenever a client leaves, I’ll email that list to see who wants to claim that open spot.
Sometimes. If you're a serial entrepreneur starting something new, or you're close to $1m with clear momentum, or you have multiple revenue streams that total over $2M - we can talk. The $1M minimum exists because that's where finding $100K+ becomes predictable. Below that, it's harder to guarantee the ROI. Include your situation in the application and I'll let you know.
Good. That means you understand the value of outside perspective. The difference is, most consultants specialize in one area, like marketing, operations, OR finance. My superpower is seeing the entire economic engine as a holistic unit. I can see how it all flows together and how improving one lever automatically boost everything else.
You have three options. Implement it yourself with the detailed blueprint I give you. Have me guide your team through implementation. Or have me implement everything for you (I'll create a proposal based on what we discover). The choice is yours. You have zero obligation to continue working with me, but most do in some capacity!
Math is math. Profit leaks are profit leaks. Every business has the same five economic levers. The patterns are identical across industries - bloated costs, misaligned pricing, untapped profit centers, etc. Your industry doesn't change math. That said, I primarily work with people selling information (courses, coaches etc), physical products (primarily online but sometimes offline), and services (both typical and professional services).
I generally don't recommend more than one person (too many cooks in the kitchen causes issues). But if you have a "right hand" you want to include, especially someone like a CMO or COO who will be responsible for execution, that's fine.
Then don't apply. This is for people who move fast. The longer you wait to implement, the more money walks out the door. If you need 3 months to think about it, you're not the right person for this.
Most don't. That's actually part of what we fix for most people. As long as you have basic P&L data and know your offers, we can work with it. Perfect data isn't required - just honesty about what you have. Having said that, the better data you have, the better advice I can give.
Because that's as many as I want to do right now. It may change in the future.
Nearly 20 years in the game. Around $200M generated. Multiple 8-figure offers created. Scaled my own company to $1M/month in 90 days, ran it for 5 years then sold it. But most importantly: my superpower is being able to see the ENTIRE game as one holistic economic engine. I can see how each lever affects everything else. How one decision affects everything downstream. How 1 constraint corrected can solve 10 other constraints or produce 10 more opportunities. And so on and so forth.
Disclaimer: All results, including the $200M figure, are based on reasonable internal estimates and reported client outcomes. They are not typical, guaranteed or audited. Individual results may vary depending on factors like business model, market conditions, and whether or not you actually implement what we teach. Testimonials and previous outcomes are not indicative of future success. All business carries risk.
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